https://cyourstory.com/home daily 0.75 2021-02-24 https://cyourstory.com/home-2 daily 1.0 2021-04-16 https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/6036cc392059d03af4432d79/1614464365152/Image-36+for+website.jpg HOME https://cyourstory.com/about-1 daily 0.75 2021-02-22 https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/5b1d5d3470a6ad394eac70e0/1528651084740/Image-36+for+website+new+alt.png About Hello! I’m a design thinker based in Dallas, TX. I love to travel and I’ve visited 24 countries. Exploring the food, colors, styles, and behaviors of different cultures is a passion of mine. This helps me understand and influence a diverse audience through better solutions for people. Check out my story and photography from my trip to Turkey. I’ve also worked for a counseling organization for about a decade helping design digital and print experiences through various products and advertising. This gave me a new lense to see people in different circumstances of joy, sadness, anger, or depression. It was an honor to see real life unfiltered as well as witness lasting healing. When I’m not working, I’m hanging out with my fun family. They shine a light on my pride and keep me humble. They thankfully share in the joy of good food and travel. I’d love to hear about your story. https://cyourstory.com/hope-website daily 0.75 2021-03-07 https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/60445676992e0f76057c31d9/1615091333402/Hope+Website+mobile+mockup.png Hope Website https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/5b22f5a12b6a2838e7722c78/1529017811546/Main+Page.jpg Hope Website https://cyourstory.com/london-bros-brand daily 0.75 2021-03-07 https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/60445338098f140fbbdd9e46/1615090498990/NEW2.jpg London Bros. brand https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/604452d62dd96a14718bd832/1615090400990/London%2BBro%2BPackage3.jpg London Bros. brand https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/60445356098f140fbbdd9edb/1615090524631/London%2BBro%2BPackage.jpg London Bros. brand https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/604452f749d4454886c3c323/1615090432485/London%2BBro%2BPackage4.jpg London Bros. brand https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/604453297927004bed09b099/1615090480089/NEW.jpg London Bros. brand https://cyourstory.com/poiema-brand daily 0.75 2021-03-07 https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/6044595b5635245a53a5e377/1615092071886/Poiema%2Bpackage8.jpg Poiema brand https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/604459163a67062addcad6f6/1615091999874/Poiema%2Bpackage4.jpg Poiema brand https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/60445947cc3c7b44bb67679c/1615092045951/Poiema%2Bpackage.jpg Poiema brand https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/6044592dc1c3e25faff55546/1615092024300/Poiema%2Bpackage5.jpg Poiema brand https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/604458f5dc05fa33cab693be/1615091973517/Poiema%2Bpackage3.jpg Poiema brand https://cyourstory.com/c-the-work daily 0.75 2021-03-08 https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/604448fec81e850732ef0207/1615088360791/Vision+and+Strategy+gallery.png C-THE WORK - Product Team Vision & Strategy by Benjamin Parail https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/603d7ee232c6ef7943050a0c/1614642926187/Flight+Credit+gallery.png C-THE WORK - Flight Credits An opportunity to enhance the self-service online experience of managing/changing the reservation. https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/603d7e28d696b7755499ba65/1614642766835/Xpert+web+app+gallery.png C-THE WORK - XPert web app A web app designed to help people leverage their network https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/603d7f35a7b7e76b9e5ecaf6/1615088055372/Boarding+pass+gallery.png C-THE WORK - Boarding Pass Redesigning the American Airlines boarding pass https://cyourstory.com/motion-graphics daily 0.75 2021-02-22 https://cyourstory.com/heart-of-texas-brand daily 0.75 2021-03-07 https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/60445b1749d4454886c422cc/1615092513351/AACC%2BHope%2Bin%2Bthe%2BHeart%2BPackage.jpg Heart of Texas brand https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/60445b085635245a53a5f476/1615092495814/AACC%2BHope%2Bin%2Bthe%2BHeart%2BPackage5.jpg Heart of Texas brand https://cyourstory.com/story-matters daily 0.75 2021-03-08 https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/5b1d9946aa4a99b2fbd46d85/1528666446001/YourStoryMatters_Parail+Coffee_2-1.png CUP O'STORY - Create Story As we explore all the stories, your identity and innovative product ideas become clear. You identify your style and validate your ideas and assumptions. It includes the user flows, low to high fidelity prototypes, features, colors, fonts, words, tone, pictures, and symbols you use to communicate the stories. https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/5b1d999bf950b7c363cc229d/1615176008766/YourStoryMatters_Parail+Coffee_3.png CUP O'STORY - Celebrate Story When people explore your story and journey through user-centered products, they begin to experience your brand and celebrate innovative products. You have a story worth sharing. We should let everyone See Your Story. https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/5b1d805c03ce640b7edf8b36/1615176406488/YourStoryMatters_Parail+Coffee_1.png CUP O'STORY - Clarify Story As the place of origin and roasting process of a coffee bean is foundational to the flavor, taste, and smell of a cup of coffee, your story and your user stories really matter. It includes your competitive analysis, user research, heritage, values, purpose, mission, and vision. 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https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/5d2f95c01514d900017dea96/1563399625459/Screen+Shot+2019-07-17+at+4.38.13+PM.png XPert Web App https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/5d2f58a572301200018aa67e/1563383992553/Screen+Shot+2019-07-17+at+12.17.55+PM.png XPert Web App https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/5d2e5d1c24b18f00017f3101/1563754971989/Screen+Shot+2019-07-16+at+6.20.17+PM.png XPert Web App - Key Insights Users need an experience they can trust. We will need to Integrate LinkedIn’s APIs to build community and networks. Curation and management of content is key. People will pay well for high value proposition that saves them time and money. https://cyourstory.com/new-page daily 0.75 2021-03-01 https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/603d52dad5fffb126adcc9d3/1614631669250/Canceled+View+Res+before+and+after+COVID+within+24+hours.png Flight Credit https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/603d6bfd39bbda52d7103419/1614638096090/Design+Feedback.png Flight Credit https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/603d5dd1ad938b5be46c72b1/1614634476495/Canceled+View+Res+MVP3.png Flight Credit https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/603d6878c91de710c638fa74/1614637254650/Usability+Test+1b.png Flight Credit - Customer comments “don't worry the value of your ticket is safe" is really good” “total helps be reassured the dollars are still there. this makes me feel a lot better” “I like that it looks like I can just click the button and reuse the credit so I can avoid mailing the paper voucher” “Instead of rebook with your credit maybe a code that they can use when they rebook their ticket.” https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/603d6e6ebfe5f620500f2d40/1614638715362/Usability+Test+2.png Flight Credit https://cyourstory.com/side-work daily 0.75 2021-03-08 https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/603d94e62776f94a598bf999/1615090660531/Hope+website.jpg PLAY - Hope website redesign https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/603d964afc5f852580d19081/1615090676223/Middelmann+brand.jpg PLAY - Middelmann logo https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/603d91a4e3f24a5f0d705acb/1615090655019/Photography+Istanbul.jpg PLAY - Photo story-Istanbul https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/603d90042a1cf65e57d5900d/1615090644033/Skylife+brand.jpg PLAY - SkyLife logo SkyLife logo design and branding https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/603d955732c6ef7943072683/1615090664991/Poiema+brand.jpg PLAY - Poiema logo https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/603d90993fd6453571803590/1615090650221/London+Bros+brand.jpg PLAY - London Bros. logo London Bros. logo design and branding https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/603d95fb2e0a99495daa30e3/1615090670446/Hope+brochure.jpg PLAY - Hope Brochure https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/603d96ae424c203986320f39/1615090680693/Heart+of+Texas+brand.jpg PLAY - In The Heart of Texas logo https://cyourstory.com/product-vision-and-strategy daily 0.75 2021-03-08 https://cyourstory.com/skylife-brand-1 daily 0.75 2021-03-07 https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/6044510113cae937dddd95be/1615089949014/Skylife%2Bpackage6.jpg Skylife brand https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/604450a861eb7d09679c34da/1615089851817/Skylife%2Bpackage3.jpg Skylife brand https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/604450cb326ebf5a70c17dff/1615089892076/Skylife%2Bpackage4.jpg Skylife brand https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/6044515b159ecb2375d36fc5/1615090019193/Skylife%2Bpackage5.jpg Skylife brand https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/60445042312d4e5dc7ac4517/1615089776769/3.jpg Skylife brand https://static1.squarespace.com/static/5b0dd0609772aee23914af2e/t/60445127aa4f2f10d5f5e63a/1615089975893/Skylife%2Bpackage.jpg Skylife brand