CUP O’STORY

A cup of coffee begins with a bean's place of origin.

YourStoryMatters_Parail Coffee_1.png

Clarify Story

As the place of origin and roasting process of a coffee bean is foundational to the flavor, taste, and smell of a cup of coffee, your story and your user stories really matter. It includes your competitive analysis, user research, heritage, values, purpose, mission, and vision. Creating your brand or product begins with the story.

 
 
YourStoryMatters_Parail Coffee_2-1.png

Create Story

As we explore all the stories, your identity and innovative product ideas become clear. You identify your style and validate your ideas and assumptions. It includes the user flows, low to high fidelity prototypes, features, colors, fonts, words, tone, pictures, and symbols you use to communicate the stories.

 
 
YourStoryMatters_Parail Coffee_3.png

Celebrate Story

When people explore your story and journey through user-centered products, they begin to experience your brand and celebrate innovative products. You have a story worth sharing. We should let everyone See Your Story.

 
 
 

Want to talk more or connect with me? Contact me at:

ben@cyourstory.com